Ultimaker’s brand now stands as a symbol for innovation in 3D printing, blending digital distribution with local manufacturing. It’s all about transformation — from a simple square to a perfect circle, mirroring the journey from idea to finished product. This visual metaphor, a nod to the printer’s build chamber, captures the essence of creation: endless possibilities starting from nothing.
The design strategy introduced unique infill patterns, each reflecting a specific printing technique. This approach not only highlights Ultimaker’s technical process but also infuses an artistic touch into the brand’s identity. It’s a celebration of the blend between function and form, where each pattern tells a story of precision and creativity.
With a dynamic identity at its core, Ultimaker’s branding is both consistent and flexible. It’scrafted to shine across different media, adapting to various needs while maintaining a coherent look.
